Webinar Recap: 3 Tips to Modernize Your Marketing Mix In a Programmatic World
DataXu recorded this new webinar with the ANA to walk marketers through three dramatic shifts in today’s television world, and explain how marketers can set [...]Continue Reading
The Future of ROI Measurement In A Fragmented Media World
Pressure is growing on marketers to prove the ROI of digital marketing, and holistic measurement is essential for optimizing the allocation of media investments [...]Continue Reading
3 Tips to Future-Proof Your Marketing Mix in a Programmatic World
Join us Wednesday June 1 from 1:00-2:00pm EST for a webinar hosted in conjunction with the Association of National Advertisers (ANA) titled "3 Tips to Future-Proof [...]Continue Reading
Webinar: Programmatic Marketing in the Age of the Customer
This Thursday, we're excited to host "Programmatic Marketing in the Age of the Customer," a webinar featuring Ed Montes, Chief Revenue Officer at DataXu and Jim [...]Continue Reading
DX4GM and Last Call for Webinar Registrations
Exciting news today: we’ve announced the global availability of DataXu for Guaranteed Media! Now, marketers get the benefit of real-time decisioning on direct-bought [...]Continue Reading
#CustomerJourney Webinar: “How Top Brands are Using Data & Analytics to Fuel a Customer-Centric Approach to Marketing”
The ever-changing digital consumer has up-ended advertising as we know it. The customer journey we’ve built into our marketing systems and processes no longer [...]Continue Reading
Programmatic Marketing: Fueling Engagement and Better Results with Big Data Analytics
Top brands and marketers are discovering the competitive advantage of using programmatic marketing to increase marketing results. Are you getting the most [...]Continue Reading
