Hi there, we’re DataXu
DataXu is an open and flexible technology company that helps advertisers market at the speed of life. We help CMOs and their agencies leverage the power of programmatic to drive the most important metric of all: increased sales revenue.
Customer Success Stories
Real insights. Real growth. Real success.
DataXu serves as an agnostic partner whose goal is to deliver cost-effective returns on our customers’ marketing investments. Our focus on buy-side interests allows DataXu to support your objectives without bias.
We operate our own in‑house trading desk through DataXu and we use it across every single client. DataXu is a fantastic platform. The partnership has been great for our business and great for our clients.
Algorithmic marketing is a completely new DNA to an organization (and) the biggest change I’ve seen at 3M is the work we’ve done with DataXu.
2017 DSP Software Usability Report from Validately
Third-party UX research firm Validately released a Q1 2017 usability study that ranked DataXu as the leader out of five widely used DSPs. [...]
The Value of Programmatic TV, According To Columbia Sportswear
DataXu customers BSSP and Columbia Sportswear discuss the success they have experienced through programmatic TV. [...]
2017 Marketer’s Guidebook: How To Build A Programmatic Organization
This white paper provides a five step framework to help marketers win acceptance of programmatic methodologies within their org. [...]