Hi there, we’re DataXu
“data-zoo“

DataXu is an open and flexible technology company that helps advertisers market at the speed of life. We help CMOs and their agencies leverage the power of programmatic to drive the most important metric of all: increased sales revenue.

DataXu is ranked as a Leader with the highest score in Platform Capabilities and Tools in the Q2 2017 Forrester Wave: Omnichannel Demand-Side Platforms report.

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What’s New from the ‘Xu

The latest tech, tools and intelligence

The Forrester Wave™: Omnichannel Demand-Side Platforms, Q2 2017

In 2017, discover why DataXu is recognized as a Leader with the highest score in Platform Capabilities and Tools criteria.

The Forrester Wave™: Omnichannel Demand-Side Platforms, Q2 2017

In 2017, discover why DataXu is recognized as a Leader with the highest score in Platform Capabilities and Tools criteria.

Get The Report

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Customer Success Stories

Real insights. Real growth. Real success.

DataXu serves as an agnostic partner whose goal is to deliver cost-effective returns on our customers’ marketing investments. Our focus on buy-side interests allows DataXu to support your objectives without bias.

We operate our own in‑house trading desk through DataXu and we use it across every single client. DataXu is a fantastic platform. The partnership has been great for our business and great for our clients.

Algorithmic marketing is a completely new DNA to an organization (and) the biggest change I’ve seen at 3M is the work we’ve done with DataXu.

DataXu’s solution goes beyond traditional econometrics and digital attribution and gives us a more scientific and rigorous approach to marketing investment than we’ve had. We are now in a position to prove the ROI from our marketing activity.