Hi there, we’re DataXu
“data-zoo“

DataXu is a programmatic marketing technology company whose solutions power the world’s most effective advertising campaigns.

We believe that data, when analyzed, reported and applied with transparency and ingenuity, holds the power to take companies further than ever before. We are committed to staying at the forefront of data activation, helping brands and agencies leverage the power of data to create insights into their most important audiences and connect with them more personally and with greater impact.

DataXu’s TouchPoint™ DSP is ranked as a Leader with the highest score in Platform Capabilities and Tools in the Q2 2017 Forrester Wave: Omnichannel Demand-Side Platforms report.

Download the Report

Accredited And Certified:

tag TRUSTWORTHY ACCOUNTABILITY GROUP badge

NAI Network Advertising Initiative Badge

New For You:

The latest tech, tools and intelligence designed to power your business forward

The Forrester Wave™: Omnichannel Demand-Side Platforms, Q2 2017

In 2017, discover why DataXu's TouchPoint™ DSP is recognized as a Leader with the highest score in Platform Capabilities and Tools criteria.

The Forrester Wave™: Omnichannel Demand-Side Platforms, Q2 2017

In 2017, discover why DataXu's TouchPoint™ DSP is recognized as a Leader with the highest score in Platform Capabilities and Tools criteria.

Get The Report

Awards

Success Stories From Our Customers

Real insights. Real growth. Real success.

Everything we do here at DataXu may be powered by data, but it’s inspired by you. Our technologies are designed to help you and your business achieve personal and professional success.

We operate our own in‑house trading desk through DataXu and we use it across every single client. TouchPoint™ is a fantastic platform. The partnership has been great for our business and great for our clients.

Algorithmic marketing is completely new DNA for an organization, (and) the biggest change I’ve seen at 3M is the work we’ve done with DataXu.

DataXu’s solution goes beyond traditional econometrics and digital attribution and gives us a more scientific and rigorous approach to marketing investment than we’ve had. We are now in a position to prove the ROI from our marketing activity.