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DX4GM and Last Call for Webinar Registrations

Exciting news today: we’ve announced the global availability of DataXu for Guaranteed Media! Now, marketers get the benefit of real-time decisioning […] Continue Reading

DataXu Announces Industry-First Programmatic Solution for “Guaranteed Media”

Solution Extends Programmatic Marketing Benefits to Direct Media Boston – September 10, 2013 – DataXu, a provider of programmatic marketing […] Continue Reading

Reblogged: Programmatic versus Native: Who Will Win?

This post originally appeared on Mullen’s blog on 7/16/13.  By Kazi Ahmed, vp group digital media director There appears to be […] Continue Reading

Extend your Super Bowl campaign programmatically!

By Mukund Ramachandran, General Manager, Video & Brand It’s Superbowl time! And if you are like me, a football neutral, you […] Continue Reading

Data Revolution Remakes Marketing & Advertising

Originally published on The CMO Site – January 4, 2013 Programmatic media buying. Big-data analytics. Hardly a day goes by without a mention […] Continue Reading