Open Ecosystem

Unifying Digital Marketing through an Open Platform and Extensive Ecosystem

Openness is at the technical and philosophical core of DataXu. The DataXu platform is a flexible technology stack with open APIs that make it easy to integrate and extend functionality. We know you face complex choices and challenges to bring together the right mix of solutions. So we assemble all the third-party tools, inventory, data and service providers you need to deliver a seamless consumer experience and maximize performance and revenues. Best of all, we make programmatic marketing easy by providing a single point of access for all your marketing vendor relationships, right from the DataXu console.