DMA Marketing Analytics Conference 2016

Success in today’s complex environment requires that organizations put in place consistent best practices of data collection, analysis and response while simultaneously examining advanced theories to determine next steps for their marketing analytics strategy.

At MAC 2016, run by the Direct Marketing Association,  look forward to eye-opening keynotes followed by interactive conversations from a choice of two tracks. Throughout the two days, attendees  will have multiple opportunities to engage with speakers and peers in order to build out the valuable network you have come to expect from DMA events.

To learn more about MAC 2016, click here.