Webinar: Ford Case Study to be Unveiled as Industry’s First Successful Programmatic Premium Implementation on June 7


 

For both marketers and premium publishers, Programmatic Premium is an exciting new development in digital marketing. Join DataXu and Team Detroit’s SVP of Interactive Media John Gray, with guest speaker Forrester Research Senior Analyst Michael Greene, for the “Trend Watch: Programmatic Premium Drives Higher Returns From Premium Media Investmentswebinar on Thursday, June 7 at 2pm ET, to learn how publishers and brands can combine real-time impression-level decisioning with premium guaranteed buys – for substantial gains in value and effectiveness.

Date: Thursday, June 7 at 11am PT/ 2pm ET

Cost: Free

To Register, please visit: https://www.dataxu.com/analyst-webcast-programmatic-premium/