The ever-changing digital consumer has up-ended advertising as we know it. The customer journey we’ve built into our marketing systems and processes no longer exists. How can marketers deliver the personalized experiences consumers expect in today’s always-on, always connected world?
Join guest speaker Forrester Research Inc. VP and Research Director Luca S. Paderni and DataXu European General Manager Sacha Berlik as they discuss:
- How the customer journey has changed
- How Ford Motor Company fundamentally changed their marketing practices to realize impressive results.
Date: Tuesday, 12th November at 10am GMT/11:00am CET
Tweet us your questions @DataXu before or during the webinar.