New Inventory Sources on the DataXu Platform


Great news today: we’re adding more than two dozen new media sources to the DataXu Platform. We’re especially excited about this new batch of partners because of what our customers are gaining: increased reach into APAC and the EU, access to more premium inventory and more options for mobile and video. And best of all, like every other media source, all our new sources are covered under the 97% Fraud-Free Guarantee. If your fraud rate is higher than 3%, you receive a credit. Simple as that!

We’re working with many great new partners, like:

  • Centro Brand Exchange—the largest private advertising marketplace comprised of quality sites with original content for brand advertisers and programmatic buyers.
  • iBILLBOARD— Ad Serving and RTB technology provider and operator of premium SSP, focused on Central and Eastern European area.
  • LiveIntent— the only ad serving technology built exclusively for email. The LiveIntent platform provides a smarter way to buy high impact and high performing ads in email newsletters programmatically.
  • Sonobi—Industry’s largest marketplace for audience-based, first-look inventory from comScore 200 publishers.​
  • WideOrbit—the leading technology provider of Private Ad Exchange solutions to more than 30 premium publishers in Europe such as BBC, Prisa and VG.
  • Yieldlab—providing brand safe inventory of premium-publishers in Germany across more than half of the top 20 AGOF websites.

Whether you’re a self-serve customer or you work with the team at DataXu, there’s sure to be a new inventory source that will help meet your marketing goals.

Check out AdExchanger’s write up here, and reach out to us at for any questions or comments!