Dmexco is one of the highlights of the European digital marketing industry and it is achieving record-breaking growth with 32,000+ visitors from over 100 countries. The IAB estimates that 75% of digital display advertising will be sold programmatically by 2017 and dmexco is where you will find all relevant market players. It is a place where you will see and learn how programmatic is drastically changing the advertising landscape and it is also a place for two days of intense socializing with industry folks.
There is no doubt that dmexco is a huge event and to help you maximize every minute of your visit, we have summarized all essentials in our third issue of DataXu’s Guide to dmexco. Cut through the array of choices and find the best restaurant to take your clients and what party you just shouldn’t miss. Don’t have a hotel yet? We have the list of where you want to stay. Count on meeting people from all over the world while in Cologne and with our guide you know where to take your new acquaintances for a drink or two.