DataXu MarketPulse 10: Using Prospecting to Increase the Scale and Effectiveness of Retargeting
Today, we released our tenth MarketPulse newsletter, a regular publication utilizing DataXu’s proprietary data to uncover and reveal industry-shaping trends in digital marketing. This report analyzes data from campaigns across multiple vertical markets to examine the effects of online prospecting techniques when used in concert with retargeting to increase conversion volume. The full report can [...]
