• creature-dickies

    Independent agency evolves into Programmatic expert, using DataXu platform to uncover new insights for Dickies and drive new business.

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  • labelium-logo

    DataXu was able to reduce the client‘s CPM rate by a third compared to other providers: 60,000 € budget savings

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  • ksm

    Independent agency delivers better performance with lower costs and stronger insights using DataXu for regional and national clients.

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  • ford-logo

    Applying DataXu’s programmatic decisioning to guaranteed media enabled Ford to match the right offer to the right consumer.

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  • metapeople_logo

    With DataXu, Metapeople/Metaapes was able to increase customer acquisition rate for their retail client by 26%, whilst significantly lowering their Cost-Per-Order.

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  • song-thumb

    European retailer delivered immersive experiences with cost efficiency and drove sales using DataXu’s new native video offering.

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  • Pixum_ogo

    Digital video brand impact study. See how digital video advertising build brand awareness for our client Pixum.

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  • forrester-logo

    Ford realized a 20% increase in effectiveness with Dataxu for Guaranteed Media, an approach combining real-time decisioning with premium guaranteed buys.

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  • bssp-logo

    Independent agency passed along cost savings of 35%-65% to each of its clients by standardizing on the DataXu platform.

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  • lexus-logo

    Programmatic Marketing delivers immediate benefits to luxury auto brand including cost efficiencies and operational improvements.

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  • universal-logo

    DataXu delivered 2x better performance than traditional targeting at 15x the scale.

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  • epson-logo

    Video campaign delivered and sustained a 71% lift in awareness for high-value customer segments.

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  • franklin-university-logo

    Ad measurement study revealed that exposure to DataXu ads increased likelihood to convert by 177%.

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Other case studies

  • Regional auto dealer realized an 85% increase in Action Rate and 48% decrease in CPA with a custom hyper-local algorithm.

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  • CPG giant utilized the DataXu Platform to strategically reallocate resources and achieve unprecedented ROI.

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  • Sharing data and learnings across multiple campaigns led to more complete attribution and smarter decisioning for a Financial Services customer, reducing costs by 12%.

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  • CPG advertiser achieved the precision of shopper marketing on mobile utilizing DataXu’s Audience Marketplace and increased engagement by 40%.

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  • A major auto brand partnered with DataXu to experience reach and scale with exchange-traded video, increasing engagement and streamlining execution.

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  • Utilizing DataXu for Brand Lift, a tool to optimize survey responses in real time, a North American automaker saw 15%+ incremental lift and reached 28.8 million customers.

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