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    News/Buzz

    For the latest news about DataXu happenings, see In the Media, Events, and Press Releases below. For media inquiries, please contact us at press@dataxu.com.

    In the Media

    • Search and Display: Has Convergence Arrived?
      ClickZ, 08/23/2010

      DataXu CEO Mike Baker speaks with iCrossing's VP of Display Media about the integration of search and display advertising.
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    • VP Dax Hamman of Hearst's iCrossing Discusses Display, DataXu Partnership and The Expression of Intent
      AdExchanger.com, 08/19/2010

      Interview with iCrossing's Dax Hamman about their partnership with DataXu and how DSP's are being integrated into the search advertising model.
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    • DataXu Creates Digital Media Brain
      digiday:DAILY, 7/15/2010

      Digiday explores DataXu's Audience Optimization capabilities and how they help advertisers achieve greater scale for their campaigns. Mike Baker also discusses what sets DataXu apart from "first-generation" DSPs.
      More

    More In the Media


    Events

    • 8/18/2010

      SES San Francisco, August 17-19, 2010
      "Crossing the Digital Divide: The Leap From Search to Display"
      Mike Baker will participate on a panel at Search Engine Strategies San Francisco, a Connected Marketing Week event, discussing how experienced search advertisers can make the transition into exchange-traded display.
      Learn More

    • 8/18/2010

      IAB Future of Display: Ad Networks & Exchanges, August 18, 2010
      "RTB, DSP, WTF: Is Everyone a Media Trader?"
      Mike Baker will speak on a panel at the IAB Future of Display Forum, a Connected Marketing Week event. The panel will tackle some of the confusion surrounding Demand Side Platforms and Real Time Bidding.
      Learn More

    • 8/11/2010

      Pushing Boundaries: Exploring the Evolving World of Display Media, August 11, 2010
      “Leveraging Data in Display Targeting”
      Steven Golus, DataXu's VP of Sales and Go-to-Market Strategy, will be participating in a FRWD event in Minneapolis, discussing the evolving display advertising industry and more specifically the various ways that 3rd party and 1st party data can be integrated into campaigns for improved optimization.
      Learn More

    More Events


    Press Releases

    • DataXu Demand Side Platform Extends Search into Display for iCrossing
      8/17/2010
      Read More
    • DataXu Introduces Audience Optimization for Advanced Targeting, Performance and Insight
      6/22/2010
      Read More
    • DataXu Wins Online Advertising Category at the 2010 MITX Technology Awards
      6/3/2010
      Read More
    • Advertising Industry Icons Join DataXu Advisory Board
      4/26/2010
      Read More
    • DataXu Secures $11 Million in Series B Funding Led By Menlo Ventures
      3/8/2010
      Read More
    • DataXu Expands Team and Opens New York Office to Support Continued Growth
      12/17/2009
      Read More
    • DataXu Launches the First Real-Time Optimization Platform for Advertisers
      9/15/2009
      Read More